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Home Madison

East Madison Has A Texas Roadhouse, Now West Side Will Get One, Too

by NewsReporter
February 25, 2022
in Madison
Reading Time: 82 mins read
east-madison-has-a-texas-roadhouse,-now-west-side-will-get-one,-too
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Texas Roadhouse

The company operates more than 600 Texas Roadhouse restaurants.

STATE JOURNAL ARCHIVES

Texas Roadhouse, with a popular restaurant just east of East Towne Mall since October 2006, will open a West Side location as early as next fall.

The project, which will sit in front of the Walmart off Watts Road, has been in the works since before the pandemic and put on hold because of it, said Sammy Nixon, who, with his wife, Julie Nixon, owns Texas Roadhouse franchises in Janesville, Sheboygan and Appleton.

Nixon also helped open the Madison restaurant, which is owned by the Louisville, Kentucky-based corporation.

“Madison, and Wisconsin as a whole, is just a great market for Texas Roadhouse,” Nixon said. “It’s definitely a two-store, or a two-location, market, an east and west kind of deal.”

Nixon’s wife, Julie Nixon, does bookkeeping at the East Side restaurant and will relocate to the West Side once that restaurant opens.

“Basically, Madison has two of everything, one on the East Side, one on the West Side,” Julie said. “So, we just feel like maybe we’re losing some people who don’t like coming over to the East Side. We just feel like it would be a good fit over there.”

As of September 2021, the company and its franchisees operated 654 restaurants in 49 states and 10 countries, including 616 Texas Roadhouse restaurants, 35 Bubba’s 33 restaurants, and three Jaggers restaurants.

“We’re opening corporate locations stateside, pretty much on a weekly basis,” Nixon said.

He has been planning the West Madison restaurant for about four years, but it has been “‘cooking on the back burner for quite some time,” Nixon said. “And COVID is responsible for us pushing it or postponing it. But we’re moving full steam ahead now.”

Restaurant review: The Hilltop supper club is 'freakishly good'

His goal is to break ground in June, and open by late fall, he said.

Texas Roadhouse is known for its reasonably priced steaks, cut in-house, its ribs, and also for the freshly baked, puffy rolls with honey cinnamon butter that the host or hostess leaves on the table while seating customers.

The restaurants used to also give a bucket of peanuts to each table and allowed customers to leave the shells on the floor, but that practice has been interrupted by COVID-19, Nixon said.

“There may be a day when we go back to putting them on the table, if the health department allows or suggests that it’s not a problem,” he said.

Customers can face a considerable wait for a table at the East Side restaurant, but Nixon touts its call-ahead seating program, which lets customers to put their name on the waitlist before entering the building.

“That way you don’t have to wait inside if COVID is still a concern,” he said.

39 Madison-area restaurant, bar and coffee shop openings in 2021, including more on the way

Stadium Takeout

Stadium Takeout

Don Woods opened Stadium Takeout in early October, next to his barber shop, Faded Club, on Monroe Street, where Lorraine’s, and before that, New Orleans Take-Out, were.

DON WOODS

The Harvey House

The Harvey House

Joe Papach and Shaina Robbins Papach opened this modern-day supper club in July, tucked into the Madison Train Depot, behind Motorless Motion Bicycles on West Washington Avenue. 

Samara Kalk Derby | Wisconsin State Journal

Delicacies of Asia

Delicacies of Asia

Ting Cai Zhou opened this State Street counter-service restaurant where Lotsa Stone Fired Pizza was.

Samara Kalk Derby | Wisconsin State Journal

Kettle Black Kitchen

Kettle Black Kitchen

Brian and Alicia Hamilton opened this intimate, full-service 30-seat restaurant on Monroe Street in August across from Trader Joe’s where Joon, Burgrito and Double S BBQ were.

Samara Kalk Derby | Wisconsin State Journal

Patricia’s Taqueria & Groceries

Patricia’s Taqueria & Groceries

Patricia Sánchez and Adrian Serrato opened this restaurant and store in the former Farm Tavern, south of the Beltline. In November, they opened a second one in Lakewood Plaza Shopping Center at Sherman and Commercial avenues.

Samara Kalk Derby | Wisconsin State Journal

Forage Kitchen Middleton

Forage Kitchen Middleton

Henry Aschauer opened a fourth of his healthy fast-food restaurants in November on Old Sauk Road in a former Cousins Subs shop.

JOHN HART, STATE JOURNAL ARCHIVES

Portillo’s West

Portillo's West

Madison’s second Portillo’s hot dog restaurant with a three-lane drive-thru opened at West Towne Mall where a Sears Auto Center was.

AMBER ARNOLD, STATE JOURNAL

Grace Coffee Co.

Grace Coffee Co.

Carlos Falcon opened his fifth and sixth coffee shops, one on Park Street in the Peloton Residences apartments, the other in Verona, next to the new high school.

Samara Kalk Derby | Wisconsin State Journal

Sunroom Cafe

Sunroom Cafe

Juan Montiel and his father, Euler Montiel, bought this second-floor, State Street favorite last summer and added some of their native Venezuelan specialties.

SUNROOM CAFE

Raising Cane’s Chicken Fingers

Raising Cane's Chicken Fingers

This Louisiana-based chain, focused on chicken strips, opened in June next to Colectivo Coffee on State Street.

Samara Kalk Derby | Wisconsin State Journal

Ancora Cafe + Bakery

Ancora Cafe + Bakery

The cafe opened in February in Maple Bluff where Manna Café was. It joins Tori Gerding’s King Street Ancora and her Ancora on University Avenue.

Samara Kalk Derby | Wisconsin State Journal

Mercies Coffee

Mercies Coffee

Mallory Orr, who briefly worked at the 20-year-old Cool Beans, near East Towne Mall, opened her new shop in its place in December. 

Mercies Coffee photo

Poke Bar

Poke Bar

Evelyn Jian opened her small Middleton counter-service restaurant in early May.

Samara Kalk Derby | Wisconsin State Journal

Peanut Butter & Jelly Deli

Peanut Butter & Jelly Deli

Mike Hottinger opened this counter-service shop in mid-September on State Street in what had been Frutta Bowls. 

CT ARCHIVES

Blind Shot Golf & Social Club

Blind Shot Golf & Social Club

Brent Mann and Michelle Duvall opened their indoor golf club, bar and restaurant in June on Fair Oaks Avenue on the ground level of the mixed-use Garver Point Apartments.

Samara Kalk Derby | Wisconsin State Journal

Mount Vernon Tap

Mount Vernon Tap

Walter Heinrich and Jennie Corey-Heinrich took over the popular bar Marcine’s in Mount Vernon and renamed it. They promised to keep almost everything the same.

Samara Kalk Derby | Wisconsin State Journal

Granny’s Kitchen

Granny’s Kitchen

Tyrone Austin and Ondray Sellers, with help from Mary Bridges, opened the takeout restaurant in February in the back of a Citgo gas station on Northport Drive.

MARY BRIDGES PHOTO

Takarajima Sushi

Takarajima Sushi

Jeannie Ni opened this sushi spot in April on Cottage Grove Road where Good Food Low Carb Café was.

Samara Kalk Derby | Wisconsin State Journal

Takara Sushi Station

Takara Sushi Station

Jeannie Ni opened her conveyor-belt sushi restaurant in August on Whitney Way where, for 14 years, she co-owned Takara Japanese Restaurant.

Samara Kalk Derby | Wisconsin State Journal

Marquette Hotel Café

Marquette Hotel Café

James Montgomery opened the cafe mid-May in his three-year-old hotel on South Baldwin Street off Williamson Street.

Samara Kalk Derby | Wisconsin State Journal

Bombay Fast Café

Bombay Fast Café

Madhuri Ranade opened her food cart in June on Library Mall, and sells four items.

Samara Kalk Derby | Wisconsin State Journal

Good News Ice Cream

Good News Ice Cream

Andy Haker, who owns Madison’s on King Street, turned the restaurant-bar’s party room into an artisan ice cream and coffee shop.

ANDY HAKER

Oz by Oz

Oz by Oz

Sam Parker, Ryan Huber and Brian Bartels, who also own neighboring Settle Down Tavern, opened the bar in October on King Street.

CT ARCHIVES

Leopold’s Books Bar Caffe

Leopold's Books Bar Caffe

Sam Brown opened a combination bookstore, bar and café in July next to the Regent Street Rocky’s, where Greenbush Bakery was.

CT ARCHIVES

Taco Local

Taco Local

David Rodriguez opened Taco Local in April on Williamson Street where Underground Butcher was.

Samara Kalk Derby | Wisconsin State Journal

Dive Inn

Dive Inn

Ryan Ramig and Josh Wacker opened a bar on Cottage Grove Road where JoBeck’s Bar was.

DIVE INN PHOTO

Hone

Hone

Michael Parks opened this eclectic restaurant in the former Forequarter space on East Johnson Street.

Samara Kalk Derby | Wisconsin State Journal

City Barbeque

City Barbeque

This Ohio-based chain opened its first Wisconsin location in March at the corner of Gammon and Mineral Point roads.

Samara Kalk Derby | Wisconsin State Journal

Rising Sons Verona

Rising Sons Verona

Sinarack “Be” Macvilay opened a third Rising Sons Laotian-Thai restaurant on West Verona Avenue, where Jordandal Cookhouse was.

STATE JORNAL ARCHIVES

Camp Beef Butter BBQ

Camp Beef Butter BBQ

Patrick Riha, who owns Beef Butter BBQ restaurant on the North Side, opened this seasonal outdoor spot in the town of Westport.

CT ARCHIVES

Buck & Honey’s Waunakee

Buck & Honey’s Waunakee

The restaurant, in the former Boston’s Pizza Restaurant & Sports Bar, had a soft opening in December 2020, but is being counted as a 2021 opening.

CT ARCHIVES

Forma

Forma

Nathan Mergen, who owns the restaurant/bar 107 State at that address, expanded next door last spring into the former Shoo store, for a private dining room and “urban art gallery.”

JOHN HART, STATE JOURNAL ARCHIVES

Dark Horse ArtBar

Dark Horse ArtBar

Patrick DePula of Salvatore’s Tomato Pies on East Washington Avenue took over the space next door that used to be Star Bar for an art gallery, bar, and performance art and music venue.

CT FILE PHOTO

Coming soon: Jacknife

Coming soon: Jacknife

Jacknife will be a fast-casual restaurant on East Washington Avenue from the owners of the sushi favorite RED.

Samara Kalk Derby | Wisconsin State Journal

Coming soon: Chasers 2.0

Coming soon: Chasers 2.0

Chasers Bar & Grille was chased out of its West Gorham Street home because of redevelopment, but Chasers 2.0 is opening in the old Nomad spot a block away. 

STATE JOURNAL FILE PHOTO

Coming Soon: East Johnson Family Restaurant

Coming Soon: East Johnson Family Restaurant

East Johnson Family Restaurant, an upscale diner from the couple behind Johnson Public House.

Samara Kalk Derby | Wisconsin State Journal

Coming Soon: Driftless Social

Coming Soon: Driftless Social

Driftless Social in Mount Horeb, a supper club in the old Schubert’s diner and bakery from Matt and Tim Schmock, two grandsons of the founders of Smoky’s Club in Madison.

Samara Kalk Derby | Wisconsin State Journal

Coming Soon: Mio Fratello

Coming Soon: Mio Fratello

Mio Fratello, a pizza place on the North Side from Alessandro Monachello and Chris Guglielmo. The partners have tweaked their business model to do catering and pop-up events. They’ve been selling their wood-fired pizza at the North Side Farmers’ Market and at festivals and private events.

BETSY GUGLIELMO PHOTO

Coming soon: Red Rooster

Coming soon: Red Rooster

Red Rooster in the former Knuckle Down Saloon from Jesse Steinberg, Paul Schwoerer, Tim Payne and Dan Resnick, members of Madtown Mannish Boys, a local blues band.

State Journal archives

Read more restaurant news at go.madison.com/restaurants.

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